Adriana Falco, Founder and Editor-in-Chief of The Pickleball Weekly, has been named the recipient of the 2026 DUPR Golden Pickle Business Award. Presented by DUPR (Dynamic Universal Pickleball Rating), the honor recognizes individuals whose leadership and vision have played a significant role in shaping the continued growth of pickleball.
Key Highlights of Falco's Recognition:
- Adriana Falco, Founder of The Pickleball Weekly, received a prestigious 2026 DUPR Golden Pickle Business Award.
- The accolade celebrates her groundbreaking leadership in elevating pickleball journalism to a global stage.
- The Pickleball Weekly delivers over 3,500 pages of free, multilingual content annually to 75+ countries.
- Falco shares the honor with other key figures actively shaping pickleball's vibrant future.
Championing the Narratives of Pickleball's Growth
Falco herself articulates the profound meaning behind the honor. "This award isn't just recognition for me. It's recognition that the stories of the people building pickleball every day deserve to be told," she stated. This perspective highlights her dedication to the broader community, emphasizing the unsung heroes and innovators within the sport.
Her commitment extends beyond mere reporting. It's about giving a voice to the grassroots movements and the passionate individuals who are making pickleball the fastest-growing sport in the world. This approach has resonated deeply with players and enthusiasts alike, fostering a sense of shared purpose.
The Weekly's Global Footprint and Vision
Under Falco's dynamic stewardship, The Pickleball Weekly has rapidly cemented its position as a leading global digital publication. It meticulously delivers original reporting, essential gear reviews, captivating travel features, and crucial community insights to readers spanning over 75 countries.
Launched in October 2025, Falco's initial vision was refreshingly simple yet incredibly ambitious: "to tell the stories that matter, from the smallest local clubs to the biggest moments shaping our sport, while showcasing the people, places, and ideas driving pickleball forward around the world." This award serves as a powerful testament to the unwavering passion of their readership and the profound importance of these narratives.
The publication’s output is staggering, producing more than 3,500 pages of top-tier sports journalism annually. This far surpasses the combined efforts of traditional print outlets, all while remaining entirely free of charge and accessible worldwide through its multilingual digital format. It’s a game-changer for accessibility and reach in sports media.
Celebrating a Galaxy of Pickleball Innovators
Falco joins an esteemed cadre of honorees, each making an indelible mark on the sport. This distinguished group includes Gordon G.G. Gebert of the National Pickleball League, Dave Johnson of Chicken N Pickle, Adam Bricker of Pickleball Cards, and Glenn Gara of 1st Source Lighting. Sharing this award with such luminaries underscores the collective effort and diverse expertise driving pickleball's expansion.
This recognition not only validates Falco's personal commitment but also powerfully underscores the escalating influence of dedicated pickleball journalism. It's crucial for connecting diverse communities and amplifying the very voices behind the sport's meteoric ascent.







