JOOLA has unveiled two new pickleball paddle lines targeting very different needs on court. The Pro V is built around precision and responsiveness for competitive players, while the POWER FX focuses on effortless power for players of all skill levels.

Key Takeaways

• JOOLA launches the Pro V series with KineticFrame technology for improved responsiveness and predictable placement.
• The Pro V range features six paddle profiles, each designed around different playing styles.
• POWER FX marks JOOLA's first foam-built paddle, combining foam construction with its patented Propulsion Core technology.
• The 16mm POWER FX is designed to deliver power with less effort and launches nationwide on 30 September at $179.95.

JOOLA Pro V: Precision When It Matters

The Pro V range is the spiritual successor to JOOLA's Pro IV series, with a clear focus on consistency when points get tight. At the heart of the line is KineticFrame technology, which takes inspiration from kick-point engineering used in hockey sticks and golf clubs.

The frame is designed to flex and recover through impact, helping the paddle face stay stable as energy transfers into the ball. In practice, that is intended to provide more predictable placement and a more repeatable response, particularly during fast exchanges at the net.

Rather than taking a one-shape-fits-all approach, JOOLA has developed six Pro V profiles to suit different styles. The Perseus Pro V uses an elongated, centred design to provide extra reach while retaining power. The Kosmos Pro V takes a hybrid approach, balancing baseline drives with controlled net play.

For players who value forgiveness during blocks, resets, and counters, the wider Scorpeus Pro V is designed to offer a faster, more forgiving response. The aerodynamic and elongated Hyperion Pro V, meanwhile, focuses on quick reactions and aggressive court coverage.

The Agassi Pro V combines an elongated shape with an enlarged sweet spot, targeting confident drives alongside touch play. The Graf Pro V completes the lineup as an all-court option focused on responsiveness without leaning heavily toward one particular style. All six profiles are offered in 14mm or 16mm builds, with the Graf Pro V available exclusively in 16mm.

POWER FX Brings Effortless Power

While the Pro V focuses on precision, POWER FX takes a completely different approach. The 16mm paddle is JOOLA's first paddle built using foam construction, combined with the brand's patented Propulsion Core technology. It is engineered to produce power with minimal effort behind the swing, giving players across different skill levels an easier route to generating pace.

Gordon Kaye, JOOLA's Chief Experience Officer, said the paddle was developed in response to feedback from the brand's player community. “With POWER FX we are bringing JOOLA’s advanced engineering, applied to the material many players have been asking for because we believe everyone deserves power,” Kaye said.

Kaye added that the move into foam does not represent a shift away from the company's focus on high-level performance, but rather an effort to make that technology more accessible to a broader range of players.

According to Austin Kim, JOOLA's Director of Product, the brand has also been working with foam construction for years across multiple generations of paddle development.

Kim said those iterations helped the company understand both the benefits and limitations of foam, with POWER FX being the first version where the brand felt it had successfully combined power and feel.

Two Paddles, Two Different Approaches

The two launches give JOOLA distinct options for different types of pickleball players.

The Pro V puts the emphasis on precision, responsiveness, and paddle profiles tailored to specific playing styles. POWER FX, meanwhile, is designed to make power easier to access regardless of skill level.

POWER FX will launch in a single Daydream colourway featuring green and teal. The paddle will be available nationwide from 30 September for $179.95.

With these two releases, JOOLA is taking two very different approaches to paddle performance — one focused on control and precision when the pressure rises, and the other on making effortless power more accessible to players across the sport.