Pickleball's meteoric rise across the globe has officially landed right in the heart of the Philippine corporate landscape, thanks to a game-changing move by SM Supermalls.
Key Highlights
- Six brand-new pickleball courts now open at SM's Four E-Com Center.
- Part of SM Supermalls' ambitious Active Hub initiative to promote fitness.
- Convenient booking via SM Tickets, Reclub, or walk-ins, daily until 11:00 p.m.
- Aims to foster community, connection, and active lifestyles among employees and visitors.
Pickleball's New Urban Home in the Philippines
Picture this: you clock out, and just minutes later, you’re already on the court, paddle in hand. At SM’s Four E-Com Center, that’s now everyday reality. Six brand-new, dedicated pickleball courts have just opened, instantly turning this corporate hub into a buzzing sports hotspot.
But this isn’t just about adding courts. It’s a smart, lifestyle-driven move by SM Supermalls — bringing active living right into the heart of the city. By making fitness this convenient (and this fun), they’re redefining work-life balance in a way that actually fits into people’s daily routines.
The Vision: More Than Just a Game
The driving force behind this initiative is clear: foster healthier, more connected communities. Joseph Francis Silva, Senior Assistant Vice President for Sports and Leisure at SM Supermalls, articulated this vision perfectly.
"Your most-loved SM Supermalls continues to champion active lifestyles by creating accessible spaces for sports and recreation," he stated. "With the introduction of pickleball courts at Four E-Com Center, we aim to bring communities together and provide more opportunities for people to stay active, connect, and grow through sport."
This isn't merely about hitting a Wiffle ball; it's about creating opportunities for people to stay active, forge new connections, and experience personal growth through sport. It's a testament to SM's commitment to holistic well-being and community engagement.
Play Anytime: Booking & Rates
Ready to serve? The SM Pickleball Courts welcome players daily from 10:00 a.m. to 11:00 p.m. Convenience is key, with booking options through SM Tickets, Reclub, or traditional walk-in registration.
Rates are designed to be accessible: ₱600 per hour for court rental, ₱280 per head for open play sessions, and ₱100 for paddle rentals. This flexible structure ensures everyone can jump into the action, whether a seasoned pro or a curious newcomer.
SM's Active Hub: A Broader Play for Wellness
The Four E-Com Center pickleball launch is a cornerstone of SM's ambitious Active Hub initiative. This groundbreaking program aims to seamlessly integrate fitness and play into every aspect of daily life – be it at home, within their bustling malls, or even directly in the workplace.
By bringing the fastest-growing sport in the world to its office developments, SM isn't just following a trend; it's actively shaping a healthier, more connected future for the Philippines. It's a bold step towards building a truly nationwide pickleball community.
Building the Philippine Pickleball Nation
With every serve and volley at Four E-Com Center, the Philippine pickleball community grows stronger. These courts represent more than just a place to play; they are a vital space for camaraderie, skill development, and the simple joy of sport.
For casual players, it's a perfect way to unwind after a long day. For aspiring athletes, it's a dedicated arena to sharpen skills and compete. Get ready to dink, drop, and drive your way to a more active lifestyle with SM Supermalls leading the charge!
